Millions of Americans say college was the best four years of their lives. But universities can continue to play a major role in people's lives even after they graduate. Higher education institutions can serve as a major resource for entrepreneurs looking to gather the tools and funding they need to get their businesses off the ground.
Although the alum probably has more to gain from working with his or her alma mater than the school has to gain from the former student, the relationship can be mutually beneficial. Colleges that help alums get their businesses started may gain a reputation as a great place for entrepreneurship, which may in turn lead to an improved stature, and interest from prospective students.
Below are a list of ways entrepreneurs can use their former college as a resource to make their business a splashing success.
Assistance in research
Graduate students and even some undergrads will be more than willing to help entrepreneurs with researching and developing the business idea. Some areas of expertise entrepreneurs should look for include pricing strategy, market analysis and financial forecasting. This research will be mutually beneficial because it will help students get real-life experience and it will also provide small business owners with information they need to improve their operations.
Potential funding opportunities
Many investors feel an obligation to their alma mater and may get in touch with their school to see what other alumni are working on. If you make it known that you're looking for funding opportunities, your school may be able to connect you with past students who are interested in making a business investment. Universities endowments and entrepreneurship grants may also be some places aspiring small business owners will be able to get some capital for their new business.
A team of professionals
Entrepreneurs often have trouble rounding out their staff with people they feel confident will be able to get the job done. Their alma mater is a perfect place to look. Entrepreneurs can use networking opportunities to seek out some staff members who can improve business operations, while graduate students may also be able to provide part-time help. Alums may want to ask their former professors to recommend current students who would be a good fit with the business.
Business planning guidance
Many entrepreneurs have the idea and vision for a successful firm, but lack the expertise in writing a business plan. Universities are a great place to look for assistance as they offer night classes for entrepreneurship and business planning that can help aspiring small business owners write a solid long-term strategy.
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